Open Design FMCG

Business Transformation Case

Inspiration Days

Open Design FMCG

Business Transformation Case

Inspiration Days
Question

“How can we democratize and digitalize our products, in order to occupy the interactions with the consumer or create blueprints for the end-use to be successful in the future?“

Solution

Workbench Ignite

We designed a one day workshop to engage the  Unilever foods and ice cream leadership team in a mind opening session with Ronen Kadushin (inventor of Open Design, one of the Top 10 designers from Israel, former professor at the UDK, ...) about the opportunities, risks and the future of open design for companies. At the end of the meeting a vision and first concepts were created.

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Harald Melwisch
General Manager Austria & Chief Digital Officer DACH

Through the exchange of thoughts and ideas with the ... and dos Santos experts, e.g. with product designer Ronen Kadushin, I was inspired to see and redesign future customer needs from a completely new perspective ...

Harald Melwisch
General Manager Austria & Chief Digital Officer DACH

Through the exchange of thoughts and ideas with the ... and dos Santos experts, e.g. with product designer Ronen Kadushin, I was inspired to see and redesign future customer needs from a completely new perspective ...

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