“What will be the future of retail, duty free and food and beverage at the airport? Which needs and motivations will the target groups have in the future? And what will a successful commercialization strategy in 2025 look like?“
… and dos Santos’ strategists and thought leaders from the fields of e-commerce, retail innovation, startup, fashion, online publishing and community developed together with the DUS client team and their experts (architects, store designers, event managers, …) the new strategy for the commercialization experience 2025 plus. It was pivotal to embrace the change driven by the growing traveler group of Gen Y and Z to define two core concepts which came with several, precise activation ideas and blueprints for the prototypes. First MVPs (minimum viable products) are prepared for testing at the moment and leading to the new commercialization activation at the airport.
Since 2019, ... and dos Santos has been supporting the Düsseldorf Airport and, in particular, our commercial team on the path of transformation and promoting the future viability of our business. Together, we have made significant progress in developing forward-looking solutions. The Innovation Lab at ... and dos Santos, which brings together expertise from a variety of fields such as infrastructure, e-commerce, data, retail and IoT, creates tailor-made ideas and solutions. These concepts, developed by the team of experts, are cornerstones of the Commercialisation Strategy 2028 and help us to strengthen existing business relationships and identify new business opportunities that will further strengthen the airport as a leading business location.“
Since 2019, ... and dos Santos has been supporting the Düsseldorf Airport and, in particular, our commercial team on the path of transformation and promoting the future viability of our business. Together, we have made significant progress in developing forward-looking solutions. The Innovation Lab at ... and dos Santos, which brings together expertise from a variety of fields such as infrastructure, e-commerce, data, retail and IoT, creates tailor-made ideas and solutions. These concepts, developed by the team of experts, are cornerstones of the Commercialisation Strategy 2028 and help us to strengthen existing business relationships and identify new business opportunities that will further strengthen the airport as a leading business location.“
